Steve Hooker's Radio: kids, war, blogs, gadgets: A Welsh man in the wrong country, going home
24 June 2003
Home:
All categoriesCybersaps:
Blogs style & effectPersonal:
Kids, neighboursWar blog:
WMD, al QaedaBlogFootball service:
Manila colonyMusic:
Rappers delightSpace:
Best religioneBay goods:
Going, going, gone
_____________
Not updated much:Broadband BritainBig Brother blog
;newWindow.focus())
|
Independent web developer. Graphic designer, web designer, Frontier developer, Manila hoster, latest project: intranet build for Government Office of West Midlands (UK), committed blogger since 1999.
See more details on services and more personal background who and where.  email 'spam free' or phone on: inside UK: 0800 849 6413 or outside UK: +44 1952 271 671 or mobile (and txt): +44 7903 940 427
|
The Corporate Blog Is Catching On
24 June 2003 
Mr. Meckler(CEO Jupitermedia) views blogging as a marketing opportunity. "But it doesn't work unless you have some personality in it," he said.
Tim O'Reilly, (president of O'Reilly & Associates) views blogging as a way for chief executives to do an end run around the company's public relations firms and "glossy brochures" and speak directly to customers and vendors.
Ms. Ireland, (CEO Cheskin, a marketing consulting firm in Calif.) you have to hit just the right tone or you will turn off customers, she said, by making it seem "like you're trying to market the company."
1068 Also posted to: cyberSaps
. At: 12:36:37 PM . .
Permalink Top Search Google Technorati
Other title(s) for this story: