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The Register: Google simply wants to get ahead in advertising.

03 November 2003   

 

The Register: Google simply wants to get ahead in advertising.

It's an intermediary between media buyers and sites who want to see some advertising revenue: it's simply an old-fashioned media agency. Some of the property, the 'billboards' if you like, in the sense of the word that ClearChannel understands it, Google owns and operates itself. Advertisements show up on the search results, in Usenet groups and of course on its prime 'content' advertising space at the moment, Blogger.com.


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